2020 Advisory Board

Experts from across the supply chain have joined the Sustainable E-commerce Packaging Asia 2020 Advisory Board.  Bringing together exclusive insights and developments across the industry, the members worked together with Smithers to put together a truly valuable and informative programme for all attendees.

  • Yi Jiang

    Director, Ecommerce and Business Development Amcor, Switzerland

    Yi is responsible for global ecommerce & business development based in Amcor’s headquarters in Zurich. Yi joined Amcor in 2008 and held multiple roles in marketing, innovation and business development based in USA and Europe. Yi’s packaging and market knowledge span across diverse end-use segments and across rigid, flexible packaging and folding cartons. Her passion is connecting the dots between market insights and solutions to drive growth for Amcor and its customers.

    Prior to Amcor, Yi previously worked for Philips in retail marketing and management in China.

    Yi holds an MBA from Henry B. Tippie School of Management, The University of Iowa, USA.

  • Kang Li

    Director China Post

    Kang Li holds a master's degree and the position of technical director and laboratory director of the Quality Supervision and Inspection Center of the Postal Service of State Post Bureau. She's also the authorized officer of the recognized fields of seals, packaging, container supplies and equipment of postal industry.

    Besides, she is technical leader of green packaging technology research and development center of postal industry, the head of Green Development Research Center of China Post Research Institute and Green Packaging Innovation Lab of China Post Group.

    She has been engaged in the formulation of standards for packaging products in the field of postal and express delivery, research on soft science development. She presided over the revision of the national standard "Express Packaging Products", which incorporates green environmental protection indicators, packaging recycling and biodegradable plastics of express packaging products into national standards.

    She is the sub-project leader of National NQI project “the Key Technology of Green Logistic”. Besides, she has been involved in the drafting of the national standard “Express Waybill”, industry standard “Postal Electric Tricycle Technical Requirements”, “Postal Packaging Tape Part 2: Biodegradable Tape”, “Express Container Part 2: Container Bags”; Industry Standards of the Ministry of Commerce “Technical Requirements and Management Specifications for Green Packaging Materials and E-Commerce”.

  • Onat Bayraktar

    Vice President Sealed Air Corporation

    Coming soon...

  • Qi Zheng

    Logistics Expert CaiNiao (part of Alibaba)

    Qi Zheng, graduated from Jiangnan University majored in packaging engineering. He worked for well-known manufacturing companies such as Wahaha. Now he’s responsible for packaging management in Zhejiang CaiNiao Supply Chain Co., Ltd. In the field of packaging for more than ten years, through a number of internal innovation projects, He’s combined the packaging and big data, which allowed CaiNiao to play a unique platform effect. Alongside sustainable development in e-commerce packaging, he’s applied the packaging design and evaluation, supply chain management and ecological construction of packaging into digital intelligent system, so as to bring reliable packaging services to merchants, consumers and platform partners. His work Full-link Process Design and Practice Based on "Simplified Packaging" won the award of Outstanding Case 2019 of Logistical Packaging for China Federation of Logistics & Purchasing.

  • Sam Sheppard Fidler

    Vice President of Europe, Materials Science and Engineering Smithers

    Sam has over 20 years’ experience in packaging and testing, with a broad knowledge of packaging materials and processes, as well as logistics and distribution.

    He has an extensive knowledge of the issues surrounding cost effective shipment of products throughout the supply chain, having conducted numerous projects addressing compliance, shipment damage reduction and cost avoidance for leading global brands.

    Besides, Sam has a degree in Physics and Chemistry, and a Diploma in Packaging. He is a member of the Packaging Society in the UK, and Chair of the ISTA (International Safe Transit Association) Global Board.

  • Duan Yanjian

    Chief Packaging Expert, Head of Logistics Planning JD Logistics

    Duan Yanjian holds a master’s degree in packaging engineering, graduated from Jiangnan University. Now he’s responsible for logistics and packaging technique in JD Logistics. In 2017, he has launched “Green Stream Initiative” with several brands which aims to promote green and sustainable development of the end-to-end supply chain (B2B2C) along with upstream and downstream enterprises.

    Besides, he has founded green corrugated packaging alliance and e-commerce packaging standard alliance in order to promote e-commerce packaging standard and industrial certification, also remodel supply chain packaging of e-commerce.

    He has been involved in the drafting and revising of dozens of national/industry packaging standards.