Smithers' upcoming E-PACK Europe conference once again features a thought-provoking agenda headlined by leading industry experts.
As the first ever cross-industry packaging for e-commerce event, E-PACK Europe provides a platform for market-leading innovators, cutting-edge packaging designers, suppliers, manufacturers and brands & retailers of all sizes to discuss the technical and operational challenges facing this fast-growing sector - from sustainable packaging design and solutions, to the customer experience, supply chain optimisation and much more.
We've compiled a list of speakers you won't want to miss hearing from at E-PACK Europe 2020.
Programme Manager at European Outdoor Group (EOG)
The Single Use Plastics Project: Reducing and Eliminating Single Use Plastics from the Outdoor Industry
The EOG team is implementing a system that reduces the quantities of plastics which end up with consumers, ensuring that materials are retained in the resource stream, and preventing plastic packaging from ending up in landfills, incinerators, or the natural environment. Scott will present the project as a case study for the value of pre-competitive cooperation in sustainability topics.
Principal Designer, EMEA at Mars Wrigley
How does impulse purchasing work in the online shopping space, and what strategies can be adopted to create new purchasing opportunities?
Richard will present alongside Peter Booth, Principal Director of Tin Horse Design. Through a series of case studies, they will take a closer look at how gifting and personalisation is creating new ways for businesses to attract consumers and engage them with our brands. They will also explore the role of impulse and demonstrate strategies that create new purchasing opportunities.
Ulrika Nordvall Bardh
Circular Strategy Lead Non Commercial Goods at H&M
Exclusive Case Study
As part of her role, Ulrika is responsible for H&M's Circular Packaging Strategy, including the goalsetting process. She is also representing H&M in the working group led by The Ellen MacArthur Foundation related to their initiative, 'The New Plastic Economy'. She has recently worked on the start-up of one of the groups brands, ARKET, where she was situated on the expansion and store concept team.
Uwe A. Streiber
Lead Warehouse Consumables at Zalando
From minimisation to reuse and elimination - packaging development at Zalando
Uwe's keynote presentation will provide a recap of how Zalando came to the proposal of re-usable packaging.What was the question/challenge behind this? He will detail the road blockers and challenges encountered along the way, as well as share initial outcomes, findings and next steps.
Senior Managing Packaging R&D, Professional Beauty at Coty
E-Commerce as an additional sales channel in cosmetics – implications and solutions for a global CPG
Hauke's presentation will explore e-commerce as an additional sales channel in cosmetics. How does it need to be designed? What does it do to the portfolio & supply chain? How do packs need to be qualified and tested? What are the implication for the manufacturing environment?
Senior Research Analyst at Ellen MacArthur Foundation
Realising the innovation opportunity in the new plastics economy
Leela's presentation will explore the Ellen MacArthur Foundation's New Plastic Economy Initiative and core principles for a circular economy. Why do we need to move beyond recycling efforts and turn to upstream innovation?
It will outline the Foundation's targeted effort on elimination, reuse and material selection, including the benefits, challenges, and best practice case examples.
Miguel M. Avalos
EMEA Head of Ads Vertical Product Marketing & Revenue Programs at Google
Importance of customer experience online, with implications for packaging
Miguel brings CPG, Retail, E-commerce and Category Management experience, where he has seen the effects that packaging can have for retailers and consumers to make decisions, and the importance for brand building.
Miguel will explore the importance of the online experience for the 'e-consumer' and the implications for packaging during a fireside chat interview.
Innovation Manager at DHL
New DHL trend report on packaging
In his role, Michel is shaping the overall innovation agenda at DHL through developing industry trend reports and identifying, piloting and commercialising state-of-the art technology solutions for the logistics industry and its customers. Within the Trend Research team, Michel’s work focuses on future application areas of drone technologies within logistics operations and the introduction of upcoming packaging innovations to the business.
Co-founder of The Better Packaging Co.
Better together: finding creative solutions to product stewardship
Product stewardship = taking responsibility for the full life-cycle of your products and their packaging.
Kate will explore creative ways to increase the % of our products which are re-used, re-purposed and/or recycled through cross-industry collaboration.
Join these industry leaders (and many more) in April!
Secure your place at the go-to forum for the e-commerce packaging industry.
Book your 2020 ticket >